 OpticsPlanet - Top 500 E-RetailerOpticsPlanet, Inc., a multi-channel optics retailer with a wide selection of sport optics, tactical and military gear, microscopes, rifle scopes, and designer eyeglasses and sunglasses, was recently honored by inclusion in the 2007 edition of Internet Retailer's Top 500 Guide! The Top 500 Guide lists the year's biggest and best players in e-retailing, who accounted for $83.6 billion of the nation's $136.2 billion in web sales in 2006. In this fine achievement, OpticsPlanet joins the ranks of e-retail giants such as Amazon.com, Staples, Inc., Office Depot, Inc., Dell, Apple, Inc., Best Buy Co., Nike Inc., and Ralph Lauren Media LLC, just to name a few! An authorized U.S. dealer and distributor for dozens of brand name products, OpticsPlanet, Inc. carries a comprehensive selection of such reputable brands as Bushnell, Celestron, Meade, Browning, Bolle, Nikon, Trijicon, Swarovski, Serengeti, and 5.11 Tactical.
The distinction of OpticsPlanet's inclusion in the 2007 Top 500 Guide is attributable to our unique approach to online marketing and optimization, which caters an amazing selection of leading brand name products, competitive prices, and outstanding, personalized service to our customers. At number 235 on the list of 500 internet retailers, our growth rate in 2006 was an impressive 18% higher than the average of the top five e-retailers combined! In the past two years, our peak season sales have more than doubled. OpticsPlanet.com boasts 112 product categories to search on our website, and more than 169 superior quality brand names! We also offer unique professional advice in our "Ask the Expert" tool, and our "How to Buy" section, which features the 14 most popular categories.
OpticsPlanet, Inc. is a proud member of the Better Business Bureau since 2005, and we consistently exceed the BBB Online Reliability Standards in our superior customer service, advertising, and business practices, so it follows that being honored in Internet Retailer's Top 500 Guide would come as no surprise! Along with statistics for the other ranking e-retailers, the Top 500 Guide includes complete information on OpticsPlanet, Inc.'s 2006 Internet sales, growth rate from 2005, monthly web traffic, browser satisfaction rating, web management, performance consistency online, merchandise, online availability rating, and much more. The Top 500 Guide is the only authoritative and comprehensive analysis of America's most successful web merchants-- the trailblazers of the fastest growing segment of U.S. retailing. While this marks OpticsPlanet, Inc.'s first appearance in the Top 500 Guide, it is certain not to be our last!
Find out more information about OpticsPlanet, Inc's excellent standing in the BBB!
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